![]() Previous studies have used similar sample sizes to analyze health-related videos on social media platforms such as TikTok and YouTube. The sample size of 100 videos was chosen as a feasible and representative sample size to capture the most viewed videos on the platform. ![]() Videos were sorted in descending order by view count, and the inclusion criteria were applied until 100 videos were identified. Exclusion criteria were videos with no audio or text, non-English videos, videos unrelated to ADHD, or duplicate videos. Our inclusion criteria were videos that specifically described or educated viewers about: ADHD symptoms/diagnosis, lived experience with ADHD, or ADHD management. The proprietary search algorithm returns the most popular videos based on the number of views and likes per video. The TikTok mobile phone application was queried with a search for the hashtag “#adhd” on J( Figure 1). Thus, our objective was to assess the quality of medical information in the most popular TikTok videos related to ADHD. 10 - 12 To our knowledge, no study has examined the quality of mental health information disseminated on TikTok. 2 Recent studies examining TikTok videos have found that misinformation was common for a variety of medical topics including those about acne, diabetes, and cosmetic surgery. As a result, there have been increasing calls for more research to understand the potential implications of TikTok on health information dissemination. 6 With TikTok being a relatively new social media platform, there is little research on the quality and accuracy of its content. ![]() A recent systematic review found that the prevalence of health misinformation was high across almost all social media platforms. 7 - 9Īdditionally, social media platforms use proprietary algorithms that focus on increasing user engagement and may promote videos that do not necessarily reflect accurate health information. 2, 5, 6 For example, TikTok videos have been implicated in a recent rise of tic-like behaviours in adolescents, and it is thought that exposure to tic-related videos is responsible for this phenomenon. 2 Although social media can reduce mental health stigma and improve health literacy, there is also concern about misinformation and the potential for illness/health anxiety (“cyberchondria”) due to the volume of unmoderated, user-generated content online. 3, 4 The hashtag “#adhd” is currently the seventh most popular health-related hashtag on the platform. 1, 2 In particular, the popularity of the platform appears to have contributed to increased awareness of attention-deficit/hyperactivity disorder (ADHD), with some individuals seeking a diagnosis after watching videos about ADHD on the platform. TikTok in particular is a relatively new social media platform that has seen rapid adoption by adolescents and young adults, becoming the most downloaded social media application in 2020 with more than 1 billion monthly active users. When you’re in need of some best friends time and not seen them in forever! Drinking some cocktails or wine always helps the chat flow even more.Social media platforms are a popular means of sharing medical information online.
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